Reid joined IG back in 2017. Prior to working at IG, he worked for a marketing agency after graduating from the University of Guelph. Since obtaining his CERTIFIED FINANCIAL PLANNER^® and RRC designations, he has developed a strong focus on providing strategic, forward‑looking advice to help clients navigate the complex and evolving needs of their wealth. He combines clear, client‑focused communication with a disciplined planning approach, ensuring every recommendation reflects each client’s unique goals and circumstances. With a strong foundation in business development, Reid builds lasting relationships and collaborates closely with the team to deliver comprehensive, holistic financial planning strategies. His professional yet approachable demeanor helps clients feel informed, supported, and confident in the path ahead.